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Leadership Above the Line

Leadership Above the Line
  • Author : Sarah Sumner
  • Publisher :
  • Release Date :2006
  • Total pages :195
  • ISBN : 9781414305738
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Summary : Using Jesus as the model of the ideal balanced leader, an invaluable guide offers tools to enhance decision-making skills, leadership styles, and relationships, with practical tips to incorporate into everyday life at home and in the workplace.

Above the Line

Above the Line
  • Author : Urban Meyer
  • Publisher :
  • Release Date :2015
  • Total pages :262
  • ISBN : 1101980702
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Summary : Lessons in leadership and life from a championship season.

Above the Line

Above the Line
  • Author : Shirley MacLaine
  • Publisher :
  • Release Date :2016-03-01
  • Total pages :224
  • ISBN : 1501136410
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Summary : From the beloved and bestselling actress, a book about her experiences filming Wild Oats in the Canary Islands - which brings forth memories of a past life on the lost continent of Atlantis. This is a terrific companion to the movie, telling the behind-the-scenes, over-the-top story of how the film came to be made, along with extraordinary new past-life recollections that Shirley experienced while on set.

Above the Line

Above the Line
  • Author : Stephen Klemich,Mara Klemich
  • Publisher :
  • Release Date :2020-01-07
  • Total pages :304
  • ISBN : 0062886843
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Summary : A leadership consultant and neuropsychologist identify the universal habits of the heart and mind—the keys to unlocking our true potential, creating our best selves and eliminating behavior patterns that hold us back. Why is it so hard for leaders to coach employees who are struggling? Why do we repeat the same mistakes and negative behaviors? Common wisdom says you always have a choice in how you react or respond. But, as corporate consultant Stephen Klemich and clinical psychologist Mara Klemich contend, until you recognize why you make choices, and how the heart and the brain work together to shape your behavior, you can’t change long-ingrained patterns and discover your best self. The Klemichs have developed a model backed by extensive research and data, and paired it with character-led personal development, to help you answer the "Why?" and eliminate behavior that is “below the line.” In Above the Line, they argue that that the quality of your life flows from the attitudes of your heart. Offering wise, compassionate, and practical advice, this book explores the deep, fundamental drivers of human behavior that exist within your heart—the seat of your character. It reveals that all of these behaviors can be explained by four principles—humility, love, pride, and fear—which influence every facet of your life, for better or for worse. We are all designed for greatness, but so often our best self is pitted against our worst. The pressures of life are pulling our character below the line while our authentic self is drawing us to live above the line. When you fully understand that the four principles are at the root of your behavior, you can begin the journey to become your best self and navigate life more effectively and successfully. Filled with proven strategies, Above the Line will create lasting changes in your behavior and improve your life personally and professionally—so you can make a positive impact on the world around you.

Above the Line

Above the Line
  • Author : Michael Henderson
  • Publisher :
  • Release Date :2014-05-12
  • Total pages :280
  • ISBN : 0730312518
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Summary : Position your organisation's culture to attain new heights Above the Line: How to Create a Company Culture that Engages Employees, Delights Customers and Delivers Results offers all leaders a handbook for leveraging an organisation's culture to engage staff, increase customer satisfaction and streamline business performance. A groundbreaking work, this book reveals what it takes to achieve optimum results from your organisational culture without employing the use of external consultants. This organic, in-house approach to company culture transformation saves both time and money. Step-by-step, author Michael Henderson illustrates how to create a culture in which employees and leaders delight those outside the company—customers, shareholder, employees' families, suppliers and the board of directors—and anyone else who may benefit from an association with the organisation. The book's proven models and ideas have been tried and tested with a broad range of of high-profile international companies. Expert author, Michael Henderson, a.k.a. The Corporate Anthropologist, has more than 30 years' experience, and a proven track record of working and consulting with organisations to enhance their workplace cultures. Reveals how to create an organisational culture that achieves desired results Puts the cultural transformation process in the hands of the people directly effected Smashes some of the established and costly myths about culture and how to work with culture This important resource is written for leaders, managers and supervisors at all levels and across industries.

Above the Line

Above the Line
  • Author : Steve Satterwhite
  • Publisher :
  • Release Date :2013-09
  • Total pages :192
  • ISBN : 9780989366908
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Summary : Imagine a world of work... Where people discover who they are and why they're here--through their work. Where trust, respect, honor and truth rule the day. Where simple and universal truths dominate the workplace. Imagine a place where no matter who you were or how you became part of a company's ecosystem--as an employee, a customer, a partner or a vendor--you would be treated with dignity, respect and a whole lot of "Wow!" A place that would lift everyone up. Where everyone could win. Where everyone had the chance to become the best possible versions of themselves, to grow and thrive and discover the best of themselves within the work they do. Where people to find the connection to their true selves, their authentic selves. In their work. Under our watch. A place where the Golden Rule rules the bottom line. Imagine what's possible: Productivity is exponentially higher. Real work gets done. Good things get created by good people. People are authentically engaged. And profits soar. As leaders, we can bring this dream into reality. The world is waiting for us. And there's no better time than right now.

Above the Line

Above the Line
  • Author : Michael Henderson
  • Publisher :
  • Release Date :2014-05-12
  • Total pages :280
  • ISBN : 0730312518
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Summary : Position your organisation's culture to attain new heights Above the Line: How to Create a Company Culture that Engages Employees, Delights Customers and Delivers Results offers all leaders a handbook for leveraging an organisation's culture to engage staff, increase customer satisfaction and streamline business performance. A groundbreaking work, this book reveals what it takes to achieve optimum results from your organisational culture without employing the use of external consultants. This organic, in-house approach to company culture transformation saves both time and money. Step-by-step, author Michael Henderson illustrates how to create a culture in which employees and leaders delight those outside the company—customers, shareholder, employees' families, suppliers and the board of directors—and anyone else who may benefit from an association with the organisation. The book's proven models and ideas have been tried and tested with a broad range of of high-profile international companies. Expert author, Michael Henderson, a.k.a. The Corporate Anthropologist, has more than 30 years' experience, and a proven track record of working and consulting with organisations to enhance their workplace cultures. Reveals how to create an organisational culture that achieves desired results Puts the cultural transformation process in the hands of the people directly effected Smashes some of the established and costly myths about culture and how to work with culture This important resource is written for leaders, managers and supervisors at all levels and across industries.

The Above the Line Collection

The Above the Line Collection
  • Author : Karen Kingsbury
  • Publisher :
  • Release Date :2015-09-29
  • Total pages :1408
  • ISBN : 0310346908
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Summary : The Baxters Take One Could they change the world—before the world changes them? Filmmakers Chase Ryan and Keith Ellison left the mission field of Indonesia for the mission field of Hollywood with a dream bigger than both of them. Now they have done the impossible: raised enough money to produce a feature film with a message that could change the world. The Baxters Take Two The producers are gaining respect and are on the verge of truly changing culture through the power of film—but is the change worth the cost? The Baxters Take Three Chase Ryan and Keith Ellison set out to change the world with their films—and they are finally seeing their dreams come true. The dedicated producers are deep in negotiations with America’s top young movie star to play the lead in their next inspirational movie. But life takes a sudden turn for Chase, removing him from Jeremiah Productions permanently. The Baxters Take Four The new producers find they must truly act as missionaries in order to help save the film, their families, and the young movie star. Breakthroughs take place that the public will never know about, as the possibility of saving the world through film is finally a very real possibility.

Below the Line (Advertising)

Below the Line (Advertising)
  • Author : Frederic P Miller,Agnes F Vandome,John McBrewster
  • Publisher :
  • Release Date :2010-12-25
  • Total pages :80
  • ISBN : 9786134134439
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Summary : High Quality Content by WIKIPEDIA articles! Above the line (ATL), below the line (BTL), and through the Line (TTL), in organizational business and marketing communications, are advertising techniques. In a nutshell, while ATL promotions are tailored for a mass audience, Bs are targeted at individuals according to their needs or preferences. While ATL promotions can establish brand identity, BTL can actually lead to a sale. ATL promotions are also difficult to measure well, while BTL promotions are highly measurable, giving marketers valuable insights into their return-on-investment. Promotional activities carried out through mass media, such as television, radio and newspaper, are classed as "above the line" promotion. "Below the line" promotion refers to forms of non-media communication or advertising, and has become increasingly important in the communications mix of many companies, not only those involved in fast moving consumer goods, but also for industrial goods.

Take Four

Take Four
  • Author : Karen Kingsbury
  • Publisher :
  • Release Date :2010
  • Total pages :360
  • ISBN : 0310266270
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Summary : Filmmakers Keith and Dayne finally ink a deal with a top young actor, but when the actor takes a public fall that threatens his reputation, the producers must act as missionaries to save the film, their families, and the young star.

Selling Above and Below the Line

Selling Above and Below the Line
  • Author : William Miller
  • Publisher :
  • Release Date :2015-02-11
  • Total pages :240
  • ISBN : 0814434843
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Summary : Cost, service, functionality-good salespeople know the value propositions that speak to frontline managers. But there's another crucial player in the buying decision, with an entirely different set of criteria. Top-level executives evaluate proposals from an "above the line" perspective: ROI, time saved, risk lowered, productivity improved. Sales professionals that appeal to both achieve spectacular results. In Selling Above and Below the Line, master sales trainer Skip Miller shows how to simultaneously sell the technical and financial fit of any product or service-a strategy used by Google, Apple, Cisco WebEx, and other powerhouses. Readers learn to: Create energy by including executives early in the sales process * Ask the right questions and pinpoint big-picture financial needs * Keep "below the line" managers from feeling bypassed * Uncover value propositions that target each set of decision-makers Too often, sales that seemed locked in will stall or go dark. Learn to sell above and below the line, and keep the process moving swiftly toward successful, lucrative deals.

Selling Above and Below the Line

Selling Above and Below the Line
  • Author : William Miller
  • Publisher :
  • Release Date :2015-02-11
  • Total pages :240
  • ISBN : 0814434843
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Summary : Cost, service, functionality-good salespeople know the value propositions that speak to frontline managers. But there's another crucial player in the buying decision, with an entirely different set of criteria. Top-level executives evaluate proposals from an "above the line" perspective: ROI, time saved, risk lowered, productivity improved. Sales professionals that appeal to both achieve spectacular results. In Selling Above and Below the Line, master sales trainer Skip Miller shows how to simultaneously sell the technical and financial fit of any product or service-a strategy used by Google, Apple, Cisco WebEx, and other powerhouses. Readers learn to: Create energy by including executives early in the sales process * Ask the right questions and pinpoint big-picture financial needs * Keep "below the line" managers from feeling bypassed * Uncover value propositions that target each set of decision-makers Too often, sales that seemed locked in will stall or go dark. Learn to sell above and below the line, and keep the process moving swiftly toward successful, lucrative deals.

Above the Bottom Line

Above the Bottom Line
  • Author : Hanoch Teller
  • Publisher :
  • Release Date :1988
  • Total pages :413
  • ISBN : 9780961477257
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Summary : Stories of integrity which heighten our awareness of G-d's aversion to deception and teach us to rise above expediency.

Producers 411

Producers 411
  • Author : N.A
  • Publisher :
  • Release Date :2001
  • Total pages :329
  • ISBN :
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Summary :

The Marketing Book

The Marketing Book
  • Author : Michael J. Baker,Susan Hart
  • Publisher :
  • Release Date :2016-04-14
  • Total pages :616
  • ISBN : 1134506120
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Summary : The Marketing Book is everything you need to know but were afraid to ask about marketing. Divided into 25 chapters, each written by an expert in their field, it's a crash course in marketing theory and practice. From planning, strategy and research through to getting the marketing mix right, branding, promotions and even marketing for small to medium enterprises. This classic reference from renowned professors Michael Baker and Susan Hart was designed for student use, especially for professionals taking their CIM qualifications. Nevertheless, it is also invaluable for practitioners due to its modular approach. Each chapter is set out in a clean and concise way with plenty of diagrams and examples, so that you don't have to dig for the information you need. Much of this long-awaited seventh edition contains brand new chapters and a new selection of experts to bring you bang up to date with the latest in marketing thought. Also included are brand new content in direct, data and digital marketing, and social marketing. If you're a marketing student or practitioner with a question, this book should be the first place you look.