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The Art of the Start 2.0

The Art of the Start 2.0
  • Author : Guy Kawasaki
  • Publisher :Unknown
  • Release Date :2015-03-03
  • Total pages :336
  • ISBN : 9780698193635
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Summary : Fully revised and expanded for the first time in a decade, this is Guy Kawasaki's classic, bestselling guide to launching and making your new product, service, or idea a success. Whether you're an aspiring entrepreneur, small-business owner, intrapreneur, or not-for-profit leader, there's no shortage of advice on topics such as innovating, recruiting, fund raising, and branding. In fact, there are so many books, articles, websites, blogs, webinars, and conferences that many startups get paralyzed, or they focus on the wrong priorities and go broke before they succeed. The Art of the Start 2.0 solves that problem by distilling Guy Kawasaki's decades of experience as one of the most hardworking and irreverent strategists in the business world. Guy has totally overhauled this iconic, essential guide for anyone starting anything. It’s 64 percent longer than version 1.0 and features his latest insights and practical advice about social media, crowdfunding, cloud computing, and many other topics. Guy understands the seismic changes in business over the last decade: Once-invulnerable market leaders are struggling. Many of the basics of getting established have become easier, cheaper, and more democratic. Business plans are no longer necessary. Social media has replaced PR and advertising as the key method of promotion. Crowdfunding is now a viable alternative to investors. The cloud makes basic infrastructure affordable for almost any new venture. The Art of the Start 2.0 will show you how to effectively deploy all these new tools. And it will help you master the fundamental challenges that have not changed: building a strong team, creating an awesome product or service, and facing down your competition. As Guy likes to say, “Entrepreneur is a state of mind, not a job title.” His book will help you make your crazy ideas stick, through an adventure that's more art than science – the art of the start.

SUMMARY - Art of the Start 2. 0: the Time-Tested, Battle-Hardened Guide for Anyone Starting Anything by Guy Kawasaki

SUMMARY - Art of the Start 2. 0: the Time-Tested, Battle-Hardened Guide for Anyone Starting Anything by Guy Kawasaki
  • Author : Shortcut Edition
  • Publisher :Unknown
  • Release Date :2020-11-03
  • Total pages :36
  • ISBN : 9798558179194
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Summary : * Our summary is short, simple and pragmatic. It allows you to have the essential ideas of a big book in less than 30 minutes.*By reading this summary, you will discover the advice of Guy Kawasaki, former evangelist at Apple, now investor of Garage Technology Venture, on the good ways to embark on the entrepreneurial adventure.*You will also discover : how defining a real vision for your business will determine your future success; how to make a Powerpoint presentation that doesn't put your audience to sleep; why success doesn't necessarily depend on how much money you invest in the beginning; that professional success must go hand in hand with a positive attitude towards society.*The life of a company can be described in many ways, but getting informed takes time and energy. This time spent learning will not be spent producing, which is the essence of entrepreneurship. The entrepreneur's success will depend on his or her ability to deal with the little things in everyday life while getting closer to the goal. *Buy now the summary of this book for the modest price of a cup of coffee!

The Art of the Start

The Art of the Start
  • Author : Guy Kawasaki
  • Publisher :Unknown
  • Release Date :2004
  • Total pages :226
  • ISBN : 1591840562
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Summary : A new product, a new service, a new company, a new division, a new anything - where there's a will, Kawasaki shows the way with his essential steps to launching one's dreams.

Start with Why

Start with Why
  • Author : Simon Sinek
  • Publisher :Unknown
  • Release Date :2009-10-29
  • Total pages :256
  • ISBN : 1101149035
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Summary : The inspiring, life-changing bestseller by the author of LEADERS EAT LAST and TOGETHER IS BETTER. In 2009, Simon Sinek started a movement to help people become more inspired at work, and in turn inspire their colleagues and customers. Since then, millions have been touched by the power of his ideas, including more than 28 million who’ve watched his TED Talk based on START WITH WHY -- the third most popular TED video of all time. Sinek starts with a fundamental question: Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over? People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with WHY. They realized that people won't truly buy into a product, service, movement, or idea until they understand the WHY behind it. START WITH WHY shows that the leaders who've had the greatest influence in the world all think, act, and communicate the same way -- and it's the opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with WHY.

Reality Check

Reality Check
  • Author : Guy Kawasaki
  • Publisher :Unknown
  • Release Date :2008
  • Total pages :474
  • ISBN : 1591842239
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Summary : Challenges popular corporate practices of using buzzwords and a pedigreed workforce to promote agenda-based productivity, and makes lighthearted and common-sense recommendations for being professionally competitive in the real world.

The Start-Up J Curve

The Start-Up J Curve
  • Author : Howard Love
  • Publisher :Unknown
  • Release Date :2016-08-30
  • Total pages :288
  • ISBN : 9781626342934
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Summary : A predictable pattern of success Entrepreneurs who have read early drafts of The Start-Up J Curve responded, ''I wish I had this book years ago.'' A start-up unfolds in a predictable pattern; the more aware entrepreneurs are of this pattern, the better able they will be to capitalize on it. Author Howard Love calls this pattern the start-up J Curve: The toughest part of the endeavor is the time between the actual start of a new business and when the product and model are firmly established. The Start-Up J Curve gives entrepreneurs the tools they need to get through the early challenges so they can reach the primary value creation that lies beyond. Love brings thirty-five years of start-up experience to this comprehensive guide to starting a business. He outlines the six predictable stages of start-up growth and details the activities that should be undertaken at each stage to ensure success and to avoid common pitfalls. Instead of feeling lost and confused after a setback, start-up founders and investors can anticipate the challenges, overcome the obstacles, and ride the curve to the top.

The Influence of the Stars

The Influence of the Stars
  • Author : Rosa Baughan
  • Publisher :Unknown
  • Release Date :1996-09
  • Total pages :272
  • ISBN : 0787300802
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Summary : 1904 in three parts - Astrology, Chiromancy, and Physiognomy. Also, chapters on the significance of the moles of the body astrologically considered, the mystical wheel of Pythagoras and the methods of working it. Content: Astrology, the Alphabet of As.

The Art Of Seduction

The Art Of Seduction
  • Author : Robert Greene
  • Publisher :Unknown
  • Release Date :2010-09-03
  • Total pages :272
  • ISBN : 9781847651402
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Summary : Which sort of seducer could you be? Siren? Rake? Cold Coquette? Star? Comedian? Charismatic? Or Saint? This book will show you which. Charm, persuasion, the ability to create illusions: these are some of the many dazzling gifts of the Seducer, the compelling figure who is able to manipulate, mislead and give pleasure all at once. When raised to the level of art, seduction, an indirect and subtle form of power, has toppled empires, won elections and enslaved great minds. In this beautiful, sensually designed book, Greene unearths the two sides of seduction: the characters and the process. Discover who you, or your pursuer, most resembles. Learn, too, the pitfalls of the anti-Seducer. Immerse yourself in the twenty-four manoeuvres and strategies of the seductive process, the ritual by which a seducer gains mastery over their target. Understand how to 'Choose the Right Victim', 'Appear to Be an Object of Desire' and 'Confuse Desire and Reality'. In addition, Greene provides instruction on how to identify victims by type. Each fascinating character and each cunning tactic demonstrates a fundamental truth about who we are, and the targets we've become - or hope to win over. The Art of Seduction is an indispensable primer on the essence of one of history's greatest weapons and the ultimate power trip. From the internationally bestselling author of The 48 Laws of Power, Mastery, and The 33 Strategies Of War.

Become Your Own Boss in 12 Months

Become Your Own Boss in 12 Months
  • Author : Melinda F Emerson
  • Publisher :Unknown
  • Release Date :2014-12-05
  • Total pages :288
  • ISBN : 9781440584367
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Summary : "Become Your Own Boss is a must-read if you're thinking of launching a business of your own." --Jean Chatzky, bestselling author of Money 911 and Financial Editor, NBC Today Create a successful business this year! Written by America's #1 Small Business Expert, this essential handbook shows you how to launch your own business in just twelve months. Using her years of experience in business development, Melinda Emerson guides you through the process with step-by-step instructions for developing an effective marketing plan, setting a budget, and maintaining your business once it's up and running. She also offers brand-new strategies for obtaining financing through means like crowdsourcing as well as social media techniques that help build your business--all of which has been updated for today's market. With Emerson's expert business advice, you will finally follow your dreams and become your own boss!

The Art of Profitability

The Art of Profitability
  • Author : Adrian Slywotzky
  • Publisher :Unknown
  • Release Date :2002-09-26
  • Total pages :272
  • ISBN : 9780759527720
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Summary : An extraordinarily new business slant on how companies can generate greater profits in 23 compact lessons with ongoing tutorials between two fictitious individuals. In the past, companies taught their employees about quality. In today's unstable economy, employers must stress the importance of profitability. Now with scores of examples from the global marketplace, the bestselling coauthor of The Profit Zone and Profit Patterns takes you to a higher level in the art of business. Each of the twenty-three chapters in this concise, challenging book presents a different, powerful business model...and a provocative dialogue between an extraordinary teacher called David Zhao and his young protégé. Revealed are the invisible but significant governing principles that allow businesses to survive and prosper in any economic climate. By participating in each session with the exuberant, challenging master, you too will learn how your company and your competitors generate profit...what approach best applies to your profit-making strategy...what specific actions your organization can take in the next ninety days to improve its bottom line...and more.

Saint's Progress

Saint's Progress
  • Author : John Galsworthy
  • Publisher :Unknown
  • Release Date :2019-12-02
  • Total pages :291
  • ISBN : EAN:4057664597540
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Summary : "Saint's Progress" by John Galsworthy. Published by Good Press. Good Press publishes a wide range of titles that encompasses every genre. From well-known classics & literary fiction and non-fiction to forgotten−or yet undiscovered gems−of world literature, we issue the books that need to be read. Each Good Press edition has been meticulously edited and formatted to boost readability for all e-readers and devices. Our goal is to produce eBooks that are user-friendly and accessible to everyone in a high-quality digital format.

The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue

The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue
  • Author : Robbie Kellman Baxter
  • Publisher :Unknown
  • Release Date :2015-03-20
  • Total pages :288
  • ISBN : 9780071839334
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Summary : The "membership" business models of Netflix, Weight Watchers, and other industry giants revealed—and how you can use them to lead your company to the top of the food chain For decades, consumers and businesses have joined clubs, bought products and accessed services using a subscription model. But it has only been in recent years that the model has been transformed and perfected through massive changes in technology. The Membership Economy shows how nimble companies that focus on ongoing, formal relationships over one-time transactions are thriving. By renting, lending, or offering access instead of just "ownership," organizations can leapfrog industry leaders. In terms of strategic business models, this is one that allows for breakthrough growth. With great case studies from American Express, LinkedIn, CrossFit, SurveyMonkey, and more, this book will show you how to radically rethink how your organization can build loyalty, viral growth, and recurring revenue.

Unleashing Small Business Through IP

Unleashing Small Business Through IP
  • Author : Raymond Keating
  • Publisher :Unknown
  • Release Date :2016-04-24
  • Total pages :196
  • ISBN : 1532907346
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Summary : In today's global economy, the protection of intellectual property (IP) is especially critical for small businesses and entrepreneurs. No matter what industry or line of business - from local shops to manufacturers, Internet ventures to songwriters, fashion designers to specialty food makers - IP matters to the growth and competitiveness of the entrepreneurial sector.In SBE Council's second edition "Unleashing Small Business Through IP," SBE Council chief economist Raymond J. Keating provides insights and hard data on the role of IP in our economy. This book reveals the heavy costs associated with IP theft, and IP's impact on innovation, entrepreneurship, investment and quality job creation. In our increasingly competitive yet interdependent global economy, the establishment and enforcement of IP rights is essential for all of its players - and especially small business.

The Authenticity Principle

The Authenticity Principle
  • Author : Ritu Bhasin
  • Publisher :Unknown
  • Release Date :2017
  • Total pages :193
  • ISBN : 177501620X
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Summary : In a society that pushes conformity, how can you be courageously authentic despite fear of judgment? Award-winning leadership and diversity expert Ritu Bhasin gives you the tools to make this happen. This is more than a call to "be yourself"-it's a rally to disrupt the status quo, bring your differences to the light, and help others do the same.

Personal Best

Personal Best
  • Author : Margaret Watson
  • Publisher :Unknown
  • Release Date :1991
  • Total pages :218
  • ISBN : 1878702440
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Summary :

Whitby After Dark

Whitby After Dark
  • Author : Stella Coulson
  • Publisher :Unknown
  • Release Date :2016-03-19
  • Total pages :68
  • ISBN : 132648916X
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Summary : Lenore Lee wants nothing more than to make new friends in her new town of Whitby, Yorkshire, and to forget about the disturbing dreams that hold her captive at night. But what she discovers in Whitby, might be even more disturbing than the dreams. Dreams which may hold the key to her survival in the hidden world of the Supernatural...

Boundaries

Boundaries
  • Author : Douglas B. Carlyle,Sandra Hickman,Sarah Carlyle
  • Publisher :Unknown
  • Release Date :2013-08
  • Total pages :692
  • ISBN : 1482071584
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Summary : Boundaries is a disturbing story about the blurred lines between love and betrayal, freedom and control, fantasy and treachery, good and evil, past and future. Diane Alders is a successful, workoholic sales executive in the medical field who has a void in her heart as a result of the tragic death of her husband seven years ago. Mickey Rollins is a genius and entrepreneur about to introduce a revolutionary new therapy that will 'repair' injured or impaired brains. Their sputtering romance hits full speed when Mickey invites Diane to accompany him on a lavish and bizarre vacation to the exotic South Seas intended to stretch their senses, fulfill wild dreams, and bring them closer together. Disaster strikes, and it is Diane who becomes Mickey's first human test subject. There's a catch…the healing process requires a surrogate, and Mickey chooses their mutual friend, lover and temptress—the beautiful Suki. The resurrection of Diane that transpires is not only a transfer of physical and cerebral attributes, but a blending of relationships, feelings, and emotions, drawing many into the fray, ending as shockingly as it begins.

Lamikorda

Lamikorda
  • Author : D. R. Merrill
  • Publisher :Unknown
  • Release Date :2014-05-05
  • Total pages :404
  • ISBN : 1499346352
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Summary : The Alplai have lived in peace and prosperity for centuries, spreading beyond their homeworld's single continent into floating cities on its vast oceans, and colonizing the planets and moons of their solar system. Now, a massive alien vessel has come, carrying over a million colonists in cryogenic stasis from a devastated world.Ganak, the recently appointed Commissioner for Space Exploration, advocates that the Terai be allowed to settle in the newly prepared Eastern Sector of the planet Totrana. The proposal is approved, and the avian-descended Alplai work with this strange mammalian species to help them build a new home.But not all the Alplai welcome these creatures. Many are concerned about their warlike past, and when a new disease erupts on Totrana, the aliens are quickly blamed. Despite their contributions, the Terai face discrimination and harassment. How far can Ganak use his influence to help, and what leaders will emerge amongst them as they strive to build a new life?

Within Walls

Within Walls
  • Author : J. B. Kay
  • Publisher :Unknown
  • Release Date :2013
  • Total pages :303
  • ISBN : 0992805600
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Summary : When the line between nightmare and reality fades, who can Sadie turn to when those closest to her are the ones she should fear most? After her parent's tragic death, Sadie moves to England to live with her grandmother. However, she slowly comes to realise that all is not as it should be. Her nightmares aren't the only place she is haunted. Stalked and tormented by hooded strangers, Sadie struggles to unearth her grandmother's dark secret. She discovers truths about her family's history that she never thought possible. Sadie is different; different in a way that changes her life forever. The revelation brings more troubles than she's able handle alone. Can anyone help her?

The Art of Double Bass Playing

The Art of Double Bass Playing
  • Author : Warren Benfield,James Seay Dean, Jr.
  • Publisher :Unknown
  • Release Date :2021
  • Total pages :48
  • ISBN : 1457400405
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Summary : The Art of Double Bass Playing is the result of a collaboration between Warren Benfield, an outstanding bassist/teacher and James Seay Dean, Jr., Associate Professor of English at the University of Wisconsin-Parkside, a skilled writer/editor. Warren Benfield started his professional career in 1934 as the youngest member of the Minneapolis Symphony. Moving on to the St. Louis Symphony as principal bass and then to the Philadelphia Orchestra as co-principal bass, he joined the Chicago Symphony in 1949 where he remained until his retirement in 1987. Benfield has always been dedicated to teaching, and during his years with the Chicago Symphony Orchestra, he was on the faculties of Northwestern University and DePaul University. He has also given many master classes and lectures, including two in China. Since retiring, he is continuing to teach a few students at the American Conservatory and at Chicago's Merit School for underprivileged children, which focuses on the arts. Benfield's particular aim is to teach the approach of the double bass from a musical, as well as a technical standpoint.

The Art of Social Media

The Art of Social Media
  • Author : Guy Kawasaki,Peg Fitzpatrick
  • Publisher :Unknown
  • Release Date :2014-12-04
  • Total pages :208
  • ISBN : 9780698197671
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Summary : By now it's clear that whether you're promoting a business, a product, or yourself, social media is near the top of what determines your success or failure. And there are countless pundits, authors, and consultants eager to advise you. But there’s no one quite like Guy Kawasaki, the legendary former chief evangelist for Apple and one of the pioneers of business blogging, tweeting, Facebooking, Tumbling, and much, much more. Now Guy has teamed up with Peg Fitzpatrick, who he says is the best social-media person he’s ever met, to offer The Art of Social Media—the one essential guide you need to get the most bang for your time, effort, and money. With over one hundred practical tips, tricks, and insights, Guy and Peg present a bottom-up strategy to produce a focused, thorough, and compelling presence on the most popular social-media platforms. They guide you through steps to build your foundation, amass your digital assets, optimize your profile, attract more followers, and effectively integrate social media and blogging. For beginners overwhelmed by too many choices as well as seasoned professionals eager to improve their game, The Art of Social Media is full of tactics that have been proven to work in the real world. Or as Guy puts it, “great stuff, no fluff.”