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The Visual Story

The Visual Story
  • Author : Bruce Block
  • Publisher :Unknown
  • Release Date :2013-04-02
  • Total pages :312
  • ISBN : 9781136043451
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Summary : If you can't make it to one of Bruce Block's legendary visual storytelling seminars, then you need his book! Now in full color for the first time, this best-seller offers a clear view of the relationship between the story/script structure and the visual structure of a film, video, animated piece, or video game. You'll learn how to structure your visuals as carefully as a writer structures a story or a composer structures music. Understanding visual structure allows you to communicate moods and emotions, and most importantly, reveals the critical relationship between story structure and visual structure. The concepts in this book will benefit writers, directors, photographers, production designers, art directors, and editors who are always confronted by the same visual problems that have faced every picture maker in the past, present, and future.

The Visual Story

The Visual Story
  • Author : Bruce Block
  • Publisher :Unknown
  • Release Date :2020-08-04
  • Total pages :340
  • ISBN : 9781317745693
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Summary : This updated edition of a best-selling classic shows you how to structure your visuals as carefully as a writer structures a story or composers structure their music. The Visual Story teaches you how to design and control the structure of your production using the basic visual components of space, line, shape, tone, color, movement, and rhythm. You can use these components to effectively convey moods and emotions, create a visual style, and utilize the important relationship between the visual and the story structures. Using over 700 color illustrations, author Bruce Block explains how understanding the connection between story and visual structures will guide you in the selection of camera angles, lenses, actor staging, composition, set design and locations, lighting, storyboard planning, camera coverage, and editing. The Visual Story is an ideal blend of theory and practice. The concepts and examples in this new edition will benefit students learning cinematic production, as well as professional writers, directors, cinematographers, art directors, animators, game designers, and anyone working in visual media who wants a better understanding of visual structure.

The Visual Story

The Visual Story
  • Author : Bruce Block
  • Publisher :Unknown
  • Release Date :2013-04-02
  • Total pages :312
  • ISBN : 9781136043468
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Summary : If you can't make it to one of Bruce Block's legendary visual storytelling seminars, then you need his book! Now in full color for the first time, this best-seller offers a clear view of the relationship between the story/script structure and the visual structure of a film, video, animated piece, or video game. You'll learn how to structure your visuals as carefully as a writer structures a story or a composer structures music. Understanding visual structure allows you to communicate moods and emotions, and most importantly, reveals the critical relationship between story structure and visual structure. The concepts in this book will benefit writers, directors, photographers, production designers, art directors, and editors who are always confronted by the same visual problems that have faced every picture maker in the past, present, and future.

The Visual Story

The Visual Story
  • Author : Bruce A. Block
  • Publisher :Unknown
  • Release Date :2008
  • Total pages :297
  • ISBN : 9780240807799
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Summary : If you can't make it to one of Bruce Block's legendary visual storytelling seminars, then you need his book! Now in full color for the first time, this best-seller offers a clear view of the relationship between the story/script structure and the visual structure of a film, video, animated piece, or video game. You'll learn how to structure your visuals as carefully as a writer structures a story or a composer structures music. Understanding visual structure allows you to communicate moods and emotions, and most importantly, reveals the critical relationship between story structure and visual structure. The Visual Story offers a clear view of the relationship between the story/script structure and the visual structure of a film, video, or multimedia work. An understanding of the visual components will serve as the guide to strengthening the overall story. The Visual Story divides what is seen on screen into tangible sections: contrast and affinity, space, line and shape, tone, color, movement, and rhythm. The vocabulary as well as the insight is provided to purposefully control the given components to create the ultimate visual story. For example: know that a saturated yellow will always attract a viewer's eye first; decide to avoid abrupt editing by mastering continuum of movement; and benefit from the suggested list of films to study rhythmic control. The Visual Story shatters the wall between theory and practice, bringing these two aspects of the craft together in an essential connection for all those creating visual stories. Bruce Block has the production credentials to write this definitive guide. His expertise is in demand, and he gives seminars at the American Film Institute, PIXAR Studios, Walt Disney Feature and Television Animation, Dreamworks Animation, Nickelodeon Animation Studios, Industrial Light & Magic and a variety of film schools in Europe. The concepts in this book will benefit writers, directors, photographers, production designers, art directors, and editors who are always confronted by the same visual problems that have faced every picture maker in the past, present, and future. * Now in full color! * Written by a renowned producer, visual consultant, and teacher * The material in this books applies to any kind of visual story, including films, animated pieces, video games, and television

The Visual Story

The Visual Story
  • Author : Bruce A. Block,Bruce T. Block
  • Publisher :Unknown
  • Release Date :2001
  • Total pages :262
  • ISBN : 0240804678
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Summary : The Visual Story offers students and professionals in cinematography, production design, directing and screenwriting a clear view of the relationship between the story/script structure and the visual structure of a film or video. An understanding of the visual components will serve as the guide in the selection of locations, set dressing, props, wardrobe, lenses, camera positions, lighting, actor staging, and editorial choices. The Visual Story divides what is seen on screen into tangible sections: contrast and affinity, space, line and shape, tone, color, movement, and rhythm. The vocabulary as well as the insight is provided to purposefully control the given components to create the ultimate visual story. For example: know that a saturated yellow will always attract a viewer's eye first; decide to avoid abrupt editing by mastering continuum of movement; and benefit from the suggested list of films to study rhythmic control. The Visual Story shatters the wall between theory and practice, bringing these two aspects of the craft together in an essential connection for all those creating visual stories. *Encourages the filmmaker to develop a "visual vocabulary" *Shows the filmmaker how to structure visuals, communicating moods and emotions with style and variety

The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand

The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand
  • Author : Ekaterina Walter,Jessica Gioglio
  • Publisher :Unknown
  • Release Date :2014-03-07
  • Total pages :256
  • ISBN : 9780071824002
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Summary : Attention is the new commodity. Visual Storytelling is the new currency. Human brain processes visuals 60,000x faster than text. Web posts with visuals drive up to 180% more engagement than those without. Viewers spend 100% more time on web pages with videos. Filled with full-color images and thought-provoking examples from leading companies, The Power of Visual Storytelling explains how to grow your business and strengthen your brand by leveraging photos, videos, infographics, presentations, and other rich media. The book delivers a powerful road map for getting started, while inspiring new levels of creativity within organizations of all types and sizes. “This book is not only a complete overview of [visual storytelling] but, most importantly, the key to doing it right, a total Right Hook!” —Gary Vaynerchuk, New York Times bestselling author of Crush It! and Jab, Jab, Jab, Right Hook “A valuable guide to understanding how to develop powerful marketing programs using the art of visual storytelling.” —Guy Kawasaki, author of APE: Author, Publisher, Entrepreneur and former chief evangelist of Apple “The Power of Visual Storytelling is the new marketing bible!” —Nancy Bhagat, Vice President, Global Marketing Strategy and Campaigns, Intel “If a picture is worth a thousand words, The Power of Visual Storytelling is worth a million.” —Scott Monty, Global Digital & Multimedia Communications for Ford Motor Company

The Visual Story

The Visual Story
  • Author : Bruce A. Block
  • Publisher :Unknown
  • Release Date :2001
  • Total pages :262
  • ISBN : 0240804678
GET BOOK HERE

Summary : The Visual Story offers students and professionals in cinematography, production design, directing and screenwriting a clear view of the relationship between the story/script structure and the visual structure of a film or video. An understanding of the visual components will serve as the guide in the selection of locations, set dressing, props, wardrobe, lenses, camera positions, lighting, actor staging, and editorial choices. The Visual Story divides what is seen on screen into tangible sections: contrast and affinity, space, line and shape, tone, color, movement, and rhythm. The vocabulary as well as the insight is provided to purposefully control the given components to create the ultimate visual story. For example: know that a saturated yellow will always attract a viewer's eye first; decide to avoid abrupt editing by mastering continuum of movement; and benefit from the suggested list of films to study rhythmic control. The Visual Story shatters the wall between theory and practice, bringing these two aspects of the craft together in an essential connection for all those creating visual stories. *Encourages the filmmaker to develop a "visual vocabulary" *Shows the filmmaker how to structure visuals, communicating moods and emotions with style and variety

The Visual Story

The Visual Story
  • Author : Bruce A. Block
  • Publisher :Unknown
  • Release Date :2013
  • Total pages :297
  • ISBN : OCLC:1065095638
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Summary :

Visual Storytelling

Visual Storytelling
  • Author : Morgan Sandler
  • Publisher :Unknown
  • Release Date :2018
  • Total pages :200
  • ISBN : 1615932895
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Summary : Visual Storytelling covers all major components of creating powerful images including lighting, camera functions, composition and storytelling. However, the main focus of the book is not just creating compelling visuals, but more importantly creating images that inform and move the audience. Images carry emotional weight and Visual Storytelling teaches readers how to harness these emotions to maximize the emotion of the story, while minimizing the amount of dialogue necessary. What makes Visual Storytelling unique is that it not only covers the theoretical concepts of filmmaking but also the technical elements necessary to achieve the emotional outcome. This combination of theory and practice helps to create well informed and skilled filmmakers.

Infographics

Infographics
  • Author : Jason Lankow,Josh Ritchie,Ross Crooks
  • Publisher :Unknown
  • Release Date :2012-09-21
  • Total pages :264
  • ISBN : 9781118421598
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Summary : Transform your marketing efforts through the power of visualcontent In today's fast-paced environment, you must communicate yourmessage in a concise and engaging way that sets it apart from thenoise. Visual content—such as infographics and datavisualization—can accomplish this. With DIY functionality,Infographics: The Power of Visual Storytelling will teachyou how to find stories in your data, and how to visuallycommunicate and share them with your audience for maximumimpact. Infographics will show you the vast potential to usingthe communication medium as a marketing tool by creatinginformative and shareable infographic content. Learn how to explain an object, idea, or process using strongillustration that captures interest and provides instantclarity Discover how to unlock interesting stories (in previouslyburied or boring data) and turn them into visual communicationsthat will help build brands and increase sales Use the power of visual content to communicate with and engageyour audience, capture attention, and expand your market.

Children's Picturebooks

Children's Picturebooks
  • Author : Martin Salisbury
  • Publisher :Unknown
  • Release Date :2012-01-30
  • Total pages :416
  • ISBN : 9781780673653
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Summary : Children’s picturebooks are the very first books we encounter, and they form an important, constantly evolving, and dynamic sector of the publishing world. But what does it take to create a successful picturebook for children? In seven chapters, this book covers the key stages of conceiving a narrative, creating a visual language and developing storyboards and design of a picturebook. The book includes interviews with leading children’s picturebook illustrators, as well as case studies of their work. The picturebooks and artists featured hail from Australia, Belgium, Cuba, France, Germany, Hungary, Ireland, Italy, Japan, Norway, Poland, Portugal, Russia, Singapore, South Korea, Spain, Taiwan, the UK and the USA. In this publication, Martin Salisbury and Morag Styles introduce us to the world of children’s picturebooks, providing a solid background to the industry while exploring the key concepts and practices that have gone into the creation of successful picturebooks.

Visual Storytelling

Visual Storytelling
  • Author : Liu Yikun,Dong Zhao
  • Publisher :Unknown
  • Release Date :2015-10-01
  • Total pages :240
  • ISBN : 186470649X
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Summary : How do data journalism designers overcome information overload in today's fast-paced environment, and find simple and compelling methods to filter and convey news content? One of the most effective ways is to use dynamic infographics and data visualisations. The use of powerful graphics and illustrations will capture the viewer's attention and interest, and by burying boring data creatively, strong graphics will provide a clever and compelling visual story that's driven by accessible and clear communication. This book introduces the developmental history and characteristics of data journalism, describing its classification and the features of journalism published by world-renowned media. It focuses on the design and production of data journalism, explaining the basic elements of design, common design methods and includes showcase designs from the simple to the very complex. This volume helps show how and where to find opportunities to use creative graphics and illustrations, including hand-painted illustrations. This book is a must-have for professional designers and design students, or those readers who are interested in compelling visual storytelling through design.

Exploring Visual Storytelling

Exploring Visual Storytelling
  • Author : Brian Arnold,Brendan Eddy
  • Publisher :Unknown
  • Release Date :2007
  • Total pages :196
  • ISBN : UOM:39015064957627
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Summary : Film, video games, television ads, corporate presentations-whatever medium you're working in, a visual story is the most compelling way to provide your audience with information and, more important, with an emotional experience. Exploring Visual Storytelling analyzes the essential techniques of creating compelling visual stories. Based on the pioneering work of Minneapolis-based Visual Culture, this innovative book-DVD package examines and explains the fundamentals of the medium by covering the seven key concepts behind every visual story: context, character, conflict, plot, 2D space, 3D space, and time. Each topic is thoroughly explained in print and then applied in the companion DVD, fully demonstrating how these core concepts work together to create a cohesive, compelling story.

Basic Cinematography

Basic Cinematography
  • Author : Kurt Lancaster
  • Publisher :Unknown
  • Release Date :2019-03-07
  • Total pages :281
  • ISBN : 9781351182119
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Summary : The cinematographer must translate the ideas and emotions contained in a script into something that can be physically seen and felt onscreen, helping the director to fulfil the vision of the film. The shots may look good, but they will not serve the story until the composition, lenses, and lighting express, enhance, and reveal the underlying emotions and subtext of the story. By making physical the ideas and emotions of the story, the cinematographer supports blocking as a visual form of the story through these tools. Rather than delve into technical training, Basic Cinematography helps to train the eye and heart of cinematographers as visual storytellers, providing them with a strong foundation for their work, so that they’re ready with creative ideas and choices on set in order to make compelling images that support the story. The book includes tools, tables, and worksheets on how to enhance students and experienced filmmakers with strong visual storytelling possibilities, including such features as: Dramatic script analysis that will help unlock blocking, composition, and lighting ideas that reveal the visual story Ten tools of composition Psychological impact of lenses, shot sizes, and camera movement Six elements of lighting for visual storytelling What to look for beneath the "hood" of cameras, including using camera log, RAW, and LUTs Dramatic analysis chart and scene composition chart to help plan your shoots Case studies from such visually cinematic shows and documentaries as Netflix’s Godless, Jessica Jones, The Crown, and Chef’s Table, as well as examples from classroom exercises Features insights from the DP of Jessica Jones, Manuel Billeter, and the DP of Chef’s Table, Adam Bricker.

The Photographer's Story

The Photographer's Story
  • Author : Michael Freeman
  • Publisher :Unknown
  • Release Date :2012-11-05
  • Total pages :192
  • ISBN : 9781781570463
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Summary : Having already taught you how to compose and interpret great photos, Michael Freeman now continues his best-selling series by exploring the most successful methods for presenting photography meaningfully and in an engaging format. This is the critical ?next step? that separates adequate image galleries from captivating collections ? and disinterested viewers from enthralled audiences. Tapping into his decades of experience shooting for such publications as Smithsonian, GEO, and Condé Nast Traveller (among many others), Michael Freeman studies the photo-essay phenomenon that took the world by storm and gave storytellers a completely new set of tools to construct their narratives. Having established how rhythm, pacing, and careful organisation build tension and cultivate interest, Freeman goes on to explain what this means for presenting your own photos, particularly in the new digital formats of online galleries, slideshows, and tablets. The Photographer?s Story will enliven your images, refresh your perspective, and elevate your understanding of how photographs work together to tell a story. Your audiences will thank you for it.

Visual Storytelling

Visual Storytelling
  • Author : Robert Klanten,Sven Ehmann,Floyd Schulze
  • Publisher :Unknown
  • Release Date :2011
  • Total pages :255
  • ISBN : 3899553756
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Summary : Visualizing information in the most elegant, entertaining, and informative ways.

Lighting for Animation

Lighting for Animation
  • Author : Jasmine Katatikarn,Michael Tanzillo
  • Publisher :Unknown
  • Release Date :2016-12-19
  • Total pages :260
  • ISBN : 9781317699934
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Summary : Lighting for Animation is designed with one goal in mind - to make you a better artist. Over the course of the book, Jasmine Katatikarn and Michael Tanzillo (Senior Lighting TDs, Blue Sky Studios) will train your eye to analyze your work more critically, and teach you approaches and techniques to improve your craft. Focusing on the main philosophies and core concepts utilized by industry professionals, this book builds the foundation for a successful career as a lighting artist in visual effects and computer animation. Inside you’ll find in-depth instruction on: • Creating mood and storytelling through lighting • Using light to create visual shaping • Directing the viewer’s eye with light and color • Gathering and utilizing reference images • Successfully lighting and rendering workflows • Render layers and how they can be used most effectively • Specific lighting scenarios, including character lighting, environment lighting, and lighting an animated sequence • Material properties and their work with lighting • Compositing techniques essential for a lighter • A guide on how to start your career and achieve success as a lighting artist This book is not designed to teach software packages—there are websites, instructional manuals, online demos, and traditional courses available to teach you how to operate specific computer programs. That type of training will teach you how to create an image; this book will teach you the technical skills you need to make that image beautiful. Key Features Stunning examples from a variety of films serve to inspire and inform your creative choices. Unique approach focuses on using lighting as a storytelling tool, rather than just telling you which buttons to press. Comprehensive companion website contains lighting exercises, assets, challenges, and further resources to help you expand your skillset.

Art History for Filmmakers

Art History for Filmmakers
  • Author : Gillian McIver
  • Publisher :Unknown
  • Release Date :2017-03-23
  • Total pages :256
  • ISBN : 9781474246200
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Summary : Since cinema's earliest days, literary adaptation has provided the movies with stories; and so we use literary terms like metaphor, metonymy and synecdoche to describe visual things. But there is another way of looking at film, and that is through its relationship with the visual arts – mainly painting, the oldest of the art forms. Art History for Filmmakers is an inspiring guide to how images from art can be used by filmmakers to establish period detail, and to teach composition, color theory and lighting. The book looks at the key moments in the development of the Western painting, and how these became part of the Western visual culture from which cinema emerges, before exploring how paintings can be representative of different genres, such as horror, sex, violence, realism and fantasy, and how the images in these paintings connect with cinema. Insightful case studies explore the links between art and cinema through the work of seven high-profile filmmakers, including Peter Greenaway, Peter Webber, Jack Cardiff, Martin Scorsese, Guillermo del Toro, Quentin Tarantino and Stan Douglas. A range of practical exercises are included in the text, which can be carried out singly or in small teams. Featuring stunning full-color images, Art History for Filmmakers provides budding filmmakers with a practical guide to how images from art can help to develop their understanding of the visual language of film.

Visual Stories

Visual Stories
  • Author : Vincent Laforet
  • Publisher :Unknown
  • Release Date :2011-11-08
  • Total pages :264
  • ISBN : 9780132837385
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Summary : There is an art to capturing a photo that tells a story. You need to know what belongs in the frame and what to leave out, what to emphasize in the photo that adds to the story, and how to use light, shape, and color all to express meaning while lending aesthetic value to the image itself. Vincent Laforet–Pulitzer Prize-winning photographer and voted one of the "100 Most Influential People in Photography" by American Photo –gives a rare look into the art of photography through his lens as a master editorial and commercial photographer. This beautiful book contains full-color spreads, with scene details and technical information to help tell the visual stories of larger-than-life life events such as Hurricane Katrina, the Olympic Games, and the war zone of Pakistan. With over 100 photos included, you will gain important insights into how you can achieve similar looks—blending what the camera does with the stories you want to tell. Learn how the principles of photojournalism can be applied to telling stories with a single image. Use light, shape, and color to create rich photos that tell the story as well as add sensitivity to beauty and emotion. Learn how the relationship between foreground and background can be used to creatively produce images with strong impact, and choose lenses based on this discovery. Understand the value of an image and convey a more in-depth story of the subject in any genre of photography, including landscapes, close-ups, portraits, action shots, aerials, and more. Receive an up-close and personal view of the author and his work by watching over 60 videos on the accompanying DVD. All of Peachpit's eBooks contain the same content as the print edition. You will find a link in the last few pages of your eBook that directs you to the media files. Helpful tips: If you are able to search the book, search for "Where are the lesson files?" Go to the very last page of the book and scroll backwards. You will need a web-enabled device or computer in order to access the media files that accompany this ebook. Entering the URL supplied into a computer with web access will allow you to get to the files. Depending on your device, it is possible that your display settings will cut off part of the URL. To make sure this is not the case, try reducing your font size and turning your device to a landscape view. This should cause the full URL to appear.

The Visual Story

The Visual Story
  • Author : Imaeruaka Joseph
  • Publisher :Unknown
  • Release Date :2019-02-14
  • Total pages :83
  • ISBN : 1796857270
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Summary : The visual story is a book that features three individual short stories, with numerous lessons to be leant from them. It also goes as far as displaying various skills in writing stories; enabling readers enjoy stories with less stress. The use of English in this book is of its most basic form, making understanding cross all boundaries not minding the level of the readers' English standard.The visual story featuring three other stories;*Betrayal story*I had a long day*How I lost my virginityThese stories can help you cool off anytime and anywhere as these factors were put into consideration before writing them.THE VISUAL STORY IS A BOOK YOU SHOULDN'T MISS OUT...YOU WOULD BE GLAD YOU GOT A COPY.

Everyday Business Storytelling

Everyday Business Storytelling
  • Author : Janine Kurnoff,Lee Lazarus
  • Publisher :Unknown
  • Release Date :2021-02-17
  • Total pages :288
  • ISBN : 9781119704669
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Summary : Everyday Business Storytelling arms you with a simple story framework that can be applied to any business communication. This practical, easy-to-skim guide helps you choreograph your ideas, data, and insights so it’s easy for your audience to quickly understand what they need to know and do with the information. Grounded in theory but smothered in practicality, this book shows you real-world business stories—from the most high-stakes proposals to the “un-sexy” project updates—to help you become a more credible, authentic, influential communicator. Another bonus? Everyday Business Storytelling is filled with clever visual techniques to humanize your story, make it memorable, and drive decision-making. Everyday Business Storytelling is for people in any role, level, or industry This book is for busy, talented businesspeople who must churn out presentations, one-pagers, emails, voicemails, virtual meetings (or any type of business communication). Everyday Business Storytelling will show you how to apply a simple, repeatable story structure to anything you say, send, deliver, or present. Having a structure to kick-start any communication will save you time and provide a common language when collaborating with others. What You’ll Learn from This Book Part 1: Once and For All—Let’s Unfluff The Reputation of Business Storytelling Before diving into how to craft a business narrative, you’ll explore the brain science behind why storytelling is the most effective way to sell your ideas. You’ll learn why strategically wrapping your data in a story will help you “cut through the noise” and give you the best shot at getting heard. Part 2: OK, I’m in. How Do I Get Started with Business Storytelling? Learn the four signposts of storytelling and the critical role each one plays. Then discover how to identify and weave in your BIG Idea—the one thing you want your audience to remember—to capture their attention, elevate the conversation, and make your insights actionable. Part 3: Thanks, Got the Basics. What Else Can Help Me? Discover how to craft active headlines that advance your story and guide your audience, see a case study and samples of BIG Ideas that will spark inspiration, and explore five simple design techniques that bring your ideas to life visually. Part 4: Let’s See the Magic! How Does Storytelling Show Up in Everyday Business? It’s makeover time! See “before and after” examples that illustrate how any type of communication can be transformed—whether you’re providing a recommendation or an update, or crafting an email, presentation, or one-pager. Part 5: But Wait! How Do I Flex My Story? Audiences vary dramatically, and your story should meet their specific needs. Learn how to be nimble using a “pivot” strategy, adjust your story for audiences with diverse interests, choreograph a team-built (and delivered) story, and get the ultimate low-down on how to capture attention when meeting virtually. Part 6: All Together Now: Building a Common Language of Storytelling How does storytelling become widespread in an organization? A culture of coaching. Learn the process—and helpful tips—for managers to coach their teams and peers to coach each other.